Lucky Guesses and Gut Instincts Might
Work for You, But Why Take That Risk?

Whether you are competing at the ballot box, in the marketplace, or in the courtroom, you need to be better prepared than your competition to win. At Cole Hargrave Snodgrass & Associates, we have more than 30 years of experience creating that strategic advantage for our clients across the nation.

Our highly skilled qualitative and quantitative research methods provide winning results for our clients, which include political candidates, corporations wanting to better understand their market advantage, and law firms working to win a high-profile case. We utilize our own call center to ensure the quality and accuracy of our data, and we skillfully review the results with each client so that data can be used to its full advantage.

We help our clients understand, change, and drive public sentiment.

Political Campaigns

Whether you are trying to win an election or pass a ballot initiative, today’s political climate is highly competitive and fierce. By understanding the voters’ mindset, you can better craft your messaging, and, when necessary, change that mindset. CHS’ nationally acclaimed quantitative and qualitative research makes it possible to understand constituent sentiments and how to use that information to communicate with any voter pool.

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Marketplace Research

If you’re a retailer looking to move a specific product, a trade association trying to grow membership, or a corporation working to increase your B2B sales, you need hard data to formulate and shape the trajectory of your plans. CHS’ various research for your marketplace could include qualitative and quantitative research to better understand and influence your target audience.

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Courtroom Research

If you need to support a change of venue request, better understand your jury pool, or develop the right messaging for your presentations in civil cases, having both qualitative and quantitative data at your fingertips can make a major difference. CHS’ decades of experience, combined with data we gather from our own call center, will give you that advantage against your courtroom competition.

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"Without the people at Cole Hargrave Snodgrass & Associates, I would not have been Governor. They planned my race, they executed my campaign and they made the difference. They are my confidants and my friends."

Frank Keating
Former Governor of Oklahoma

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"From change of venue efforts to aiding with jury selection, CHS research has proven invaluable. When a client’s life has literally been on the line, I have trusted CHS research and will continue to do so."

Stephen Jones
Nationally recognized criminal defense attorney

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"We rely on the expertise of CHS to allow us to be better marketers. They are professional at every turn, but what sets them apart is the insight that they provide from the data. Our strategy and messaging improve because of their work."

Tim Berney
VI Marketing and Branding | President, Brand Strategy

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"Simply put, CHS polling is as good as it gets. Dependable numbers and the best, most complete analysis in the business today give you an exact snapshot of public opinion. Their tracking capabilities and quick analysis allow us to make media decisions crucial to our clients' success. Without a doubt, CHS makes the difference in the campaigns we work in, and they make a lot of people winners."

Scott Howell, Howell & Company

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"CHS knowledge of the Oklahoma electorate improves our data-driven messaging and helps us bridge the gap between policymakers and our grassroots network - the most important ingredient for success at AFP."

John Tidwell, AFP-Oklahoma

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Articles

Support for School Choice Continues to Increase

Support for School Choice Continues to Increase

Sooner Survey: Volume 34 No. 1 ⎸March 1, 2022 | Prior to the pandemic, and prior to the parent revolution over issues such as CRT and who is fundamentally in control of a child’s education, school choice had majority support in Oklahoma and strong support among Republicans. Now support for using tax dollars to send a child to a school setting that best serves them – including private or parochial schools ‒ is even stronger reaching 65% among all voters and 78% among Republicans. The impact of this issue on elections was realized at the polls in last year’s Virginia elections and Oklahoma seems poised to take the same approach in 2022.

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Oklahomans Strongly Support Death Penalty

Oklahomans Strongly Support Death Penalty

Sooner Survey: Volume 33 No. 8 ⎸October 27, 2021 | As Oklahoma restarts its practice of executing those duly convicted, we wanted to look and see where Oklahoma voters are in 2021. What we find is very strong support for the death penalty with almost three times as many supporting the practice (64%) as opposing it (23%). At the extremes, it is even more lopsided with 41% of Oklahomans strongly supporting the death penalty and only 13% strongly opposing. This support is very similar to what we saw the last time we looked at this issue in 2015 (68% Favor vs. 24% Oppose).

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Voters to Government: Stay out of Business Decisions re: Vaccines

Voters to Government: Stay out of Business Decisions re: Vaccines

Sooner Survey: Volume 33 No. 7 ⎸October 25, 2021 | In July, we released numbers (Sooner Survey Volume 33, No. 5) that revealed that most Oklahomans do not want government to interfere in the relationship between employers and employees when it comes to vaccine policies. Subsequently, the Biden administration issued an executive order and decision-makers have again been asked to pick sides. The reality is the vast majority of Oklahoma voters just want government to stay out of telling businesses how address their employees and vaccines – and that is even more true today than when we tested it in July.

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